As an independent retailer, online pricing is a critical part of your business.
Price too high and shoppers are likely to look elsewhere. Price too low and you miss out on valuable margins.
Independent retailers on the WebFronts® platform have several pricing formulas which can be used in combination to achieve desired outcomes. When it comes to winning over today’s empowered consumer, follow these 6 Steps (and common pricing scenarios!) to craft a smart online pricing strategy.