New Digital Rewards Program Bundles RWS’ Software

Nationwide Marketing Group has launched a new, first of its kind program to help its retailers succeed in today’s digital world. At the buying group’s PrimeTime event in Las Vegas, running now through Feb. 13, Nationwide and its digital marketing partner, Retailer Web Services (RWS), will officially rollout Nationwide Digital Rewards. The program, available to every Nationwide member, offers up to $6,600 a year in cash back to members that enroll in Nationwide’s complete digital solution.

Under the program, Nationwide Members can access a complete digital solution for their businesses, including a WebFronts Level 4 website, WebFronts Review reputation management software and AdRocke digital advertising for as little as $999 per month. Nationwide members that already have one or more of the digital products can take advantage of the bundle rebates by adding to and completing the suite for their business, receiving up to $550 a month in rebates.

“Nationwide’s new Digital Rewards program makes the best technology in our industry more affordable than ever for Nationwide Members,” said Nationwide Marketing Group EVP of Digital and Technology Dev Mukherjee.

According to Tom Hickman, president and chief member advocate of Nationwide, the goal of the Digital Rewards program is to reduce the barriers to entry for Nationwide members to go digital in the most effective way.

“Our objective has always been to help independent retailers thrive on their own terms,” said Hickman. “Collaborating with the digital marketing experts at RWS has allowed us to create an affordable, all-in-one solution to help our members plan and execute a cohesive digital strategy that allows them to compete more effectively in today’s digital-first retail environment. We are committed to our investment in digital for the future success of our members, helping them compete at every touch point to drive sales and achieve lasting results.”

“Nationwide has truly put its money where its mouth is with Digital Rewards,” said James Kane, Jr., RWS founder and chief executive officer. “They have stepped up by offering each Nationwide member up to $6,600 a year to help them succeed in today’s digital world.”

Kane continued, “In the past, retailers had to pick and choose among software products, but now Nationwide has pulled it all together. Bundling a package of integrated products that talk to each other, are easy to use and backed by a dedicated support team, is a brilliant move.”

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About Nationwide Marketing Group: Nationwide Marketing Group works on behalf of thousands of independent retailers, rent-to-own dealers and custom installers to help them grow their businesses and thrive on their own terms. With over 5,500 members operating more than 14,000 store fronts, Nationwide Marketing Group is the largest buying, marketing and business support organization of its kind with members representing billions in combined annual sales within the major appliance, furniture, bedding, electronics and specialty electronics industries. For nearly 50 years, the organization has remained committed to the independent channel by empowering members with the scale, sophistication and efficiencies they need to compete. Along with providing unmatched business intelligence, tools and resources to help them win in an ever-changing business environment.

About Retailer Web Services: Founded in 2006, Retailer Web Services (RWS) serves more than 2,700 appliance, electronics, furniture and mattress retailers in North America with an integrated and complete suite of digital marketing solutions: world class website design and development, digital advertising, reputation management, in-store technology enablement and analytics. Early success of AdRocket, RWS’ smart digital advertising software, earned the company Premier Google Partner status in 2018. Scottsdale, Ariz.-based RWS is an authoritative source on how consumers shop for new appliances, electronics, furniture and mattresses in the digital age. A trusted advisor, RWS champions the success of independent retailers and helps them to realize their dreams through the promise of technology.

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